Three-in-ten U. S. adults say they have ever used a dating site or app, but this. 2 A small share of Americans say they have been in a committed relationship with. Pew Research Center has long studied the changing nature of. Around six-in -ten online daters with a bachelor's or advanced degree 63%. Before they went mainstream, personals were a way for same-sex couples to discreetly connect. Has the Internet really revolutionized dating? Online dating has a history older than some of the people currently using it. In fact. One of those was “What would you do if your roommate set you up with an. However, the former is still around, while the latter is not, though even. to the business goal of keeping the customer on as long as possible.